Global Ice Tea Market – Industry Analysis, Trends , Size & Forecast period


 By 2030, the worldwide ice tea market is expected to double in size. Bottled ice tea is expected to increase at a healthy CAGR of more than 6%. East Asia is the most important market, with a value of $33.3 billion in 2019 and a CAGR of 7.2 per cent expected during the projected period.

Because of increased concerns about health and fitness around the world, the global market for iced tea is expected to grow significantly in the future years. Iced tea is a chilled version of sweetened tea with a lemon flavour that does not contain milk. Iced tea, in addition to being a delicious drink, helps to keep the body hydrated and enhances antioxidant levels. Iced tea is becoming increasingly popular as a healthy alternative to carbonated and aerated beverages.

On the basis of product kind, packaging type, taste type, and raw material type, the global iced tea market has several variants. The ice tea market is divided into green iced tea and black iced tea based on raw material segmentation. Due to its powerful taste and flavour, black iced tea has become the most popular of them. The iced tea market is divided into three categories based on product type: premix, concentrated syrup, and liquid RTD. The liquid iced tea is the most popular of these.

Powder premixes are differentiated by flavour, size, and mixing convenience, all of which are expected to grow in the coming years. The concentrated syrup, on the other hand, is separated into three groups: tea extract, taste, and sugar. Peach, passion fruit, lemon, mixed berry, herbal and ginger are some of the iced tea varieties available. The iced tea business has grown in tandem with the growing popularity of healthy living and eating. Apart from the fact that frequent consumption of iced tea may reduce the risk of cancer, it is also luring an increasing number of individuals into purchasing and establishing a healthy and consistent habit.

Furthermore, because tea is a beverage in practically every region, the introduction of a cooled version increased the number of investors interested in the industry, hence increasing the competitive landscape of the entire ice tea market scenario.

Artificial sweeteners in iced tea, on the other hand, may stifle the market because too much sugar is not suggested by health experts. Sugar content in any food or beverage can raise cholesterol and sugar levels. Iced teas with more sugar syrup in them may, in the long term, be an impediment to the entire market's growth.

Nonetheless, the introduction of new fruit varieties to the iced tea market, such as lemon and peach, is gaining appeal. It is expected to boost the market in the next years. Aside from the launch of sugar-free iced tea tastes, the total market is expected to grow during the projected period.

The Coca-Cola Company, Arizona Beverages USA, Mother Parkers Tea & Coffee Inc., and Unilever is all major competitors in the global ice tea market.

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